Going Mobile: The Benefits of Running Your Company From a Laptop

Run Your Business in the CloudIt won’t be long before you’ll be able to run a global corporation from an iPad, according to a recent article in The New York Times.

Cloud computing allows you to access and manipulate complex corporate software on a relatively simple mobile device. Several leading cloud providers say this approach can be almost 70 percent cheaper than buying and running your own servers. While that percentage is dependent on pricing and several other factors, there’s little doubt the cloud is changing the way businesses are run and how information is accessed.

Running your business in the cloud not only frees up cash, it also shortens your in-office hours, giving you time and space to think outside the box, perhaps using that time to coin a phrase to replace the overused, beaten-to-a-pulp “outside the box.”

So now that you’ve freed yourself from the constraints of your office, what to do with your newly earned mobility? Take in the matinee showing of The Avengers? Fulfill that promise to yourself to spend more time in that old-man bar around the corner?

While saving time and money might be the first and second reasons to turn to the cloud, they’re just the tip of the iceberg.
Here are just a few of the not-so-obvious benefits of running your business in this brave new mobile world.

Crush the Competition

Sure, they’re a nice couple and have been in business for more than 50 years. Customers seem to like them, and who wouldn’t, with their folksy talk and old-fashioned phrases? No doubt about it: They’re a couple of cards.

The problem is they’ve been steadily taking market share, and for that, they must go.

Your new-found mobility allows you to stake out a competitor’s parking lot to gather intel and devise your next foray into espionage. It also allows you the time to find a good lawyer to explain what you were doing in their parking lot at 3 a.m.

Feeling Groovy

It allows you to work anywhere with a WiFi connection such as the Golden Arches or that hippie bookstore. This allows you the creative space to formulate your next great product or service.

Fact: Some of this century’s greatest thought leaders do their most profound thinking in hippie bookstores (in fact, “outside the box” originated in one).

Fact: That’s not really a fact.

Is There Anything Else I Can Help You With Today?

More personal customer service is sure to arise as you embrace your new mobility. Pop in on a customer. See if they need any orders filled or snafus unraveled. After polishing off the last of their donuts and pestering the receptionist, don’t overstay your welcome. Be polite when you’re asked to leave. Be sure to get your parking validated.

Hover ‘Round

Your out-of-office experience will allow you to see how your staff operates in your absence.

Productivity up? Cash rolling in? Chalk it up to your frequent visits to key customers and the savings realized from going to the cloud.

Surely it has nothing to do with your employees being free from your frequent meetings and over-the-shoulder hovering.

In all seriousness, having the ability to run your business while on the go has numerous benefits. Better work-life balance, the ability of resolve problems day or night, and the oft-mentioned cash savings are just a few. Exploring how to enhance your business with mobility is time and money well-spent.