Shop ‘til you drop – your smartphone?

Does this schedule sound familiar: Get kids ready for Christmas party and shopping. Coats on. Shoes on. Go to the bathroom? Coats off. Bathroom. Coats on. Lost shoe. Find shoe. Leave house. Go back for forgotten present. Get in car. Out of car. Arrive at friend’s house. Shoes off. Coats off. Swap gifts. Shoes on. Coats on. Leave house. Arrive at shops. Coats on. Coats off. Coats on. Coats off. Call home to check which Lego set you were supposed to get. Call home to check what to get when that one’s sold out. Coats on. Coats off. Drop bag. Juggle bags. Coats on. Wipe noses. Leave shops. Go back for lost coat. Back in car. Arrive home. Collapse!

Tired Shoppers

It’s no wonder that many of us find ourselves missing one or two things – once we get a chance to check. According to new research from Mozy, December is the time of year when most things are lost, and Saturdays are the worst days and that most stuff goes missing – at around 6:00 p.m. as we head home.

And with the top reasons for losing things including “getting carried away,” “carrying too much” and “getting distracted,” it’s understandable how the Christmas season creates a hotbed for loss.

Frustratingly, although hats, gloves and other lower-cost items do feature highly on the list of things that don’t make it home with us, the most commonly lost item is a smartphone. In fact, 70% of us have lost a phone or other electronic gadget.

And, when we do lose our electronic gadget, it’s not just the device itself that we have to say goodbye to. It’s often the pictures, music, contacts and other data that we lose too. The majority of people who took part in Mozy’s survey told us that it was their data they were most upset about when they lost their phone or laptop – not the hardware.

So, before you head out once more into land of lost items, make sure the stuff you care about is protected. You can sync your phone or backup your laptop with Mozy. It’s simple, automatic and you can even do it for free.

To find out more about how to protect your data, visit mozy.com. Or, to get more results from Mozy’s Lost and Found survey, head to mozy.com/lost.