You can have smart technology but still drive like a dummy

A few weeks ago I noticed one of those beautiful $20K motorcycles coasting down the street. Yes, with a rider on board, sort of. Let me explain. The bike was nearly impossible to miss—and hear: classic design, two-tone paint, plenty of chrome, and that unmistakable rumble. But it wasn’t any of those characteristics that held my attention; it was something completely unexpected and unrelated to the bike itself. With one hand on the left handgrip, the rider’s right hand was holding a smartphone and using his thumb to punch in numbers. I assume he was texting or using a GPS. You can’t easily talk on a cell phone with that kind of rumble. Granted, he was coasting down a hill and there wasn’t any oncoming traffic, but still, a motorcycle is best controlled with two hands on the bars. Besides, it’s only with two hands that a rider is able to manage the clutch, front brake, and throttle.

As a motorcycle rider myself, I wasn’t impressed. I have learned that if someone is behind the wheel of a car or is riding a motorcycle unsafely, they not only endanger themselves, they also endanger others on or near the road, be that another driver, motorcyclist, jogger, pedestrian, or cyclist.

Today, many states restrict the use of cellphones while operating a motor vehicle. In fact, some laws are so specific that they spell out the restrictions. For example, in some states cellphone use is banned while motor vehicle operators are traveling through school crossing zones. This and other laws are defined as “distracted driving laws.” Some states prohibit all drivers from using a handheld cell phone while driving. It doesn’t matter if you’re talking or texting. It’s a primary law and you can get pulled over for breaking it. Some states just ban novice drivers (that is, teenagers) from using a cell phone while driving. But really, anyone who drives distracted is a novice. An experienced driver should have learned that lesson long ago.

In case you’re interested in the distinction between primary and secondary laws when it comes to cell phones, a primary law means that an officer can ticket you for using a cell phone without any other traffic violation taking place; a secondary law means that an officer can issue you a ticket for using a cell phone only if you have been pulled over for another violation, such as speeding or coasting through a stop sign.

What are some of the results of using a cell phone while driving? If you consider this one fact, then it’s easy to see how quickly an accident can occur when you’re driving and texting: “Five seconds is the average time your eyes are off the road while texting. When traveling at 55 mph (88.5 kph), that’s enough time to cover the length of a football field [about 91.5 meters] blindfolded,” according to one source. And it’s not just texting, it’s other related behavior. For example, talking on a cell phone or even listening to one increases your risk of causing an accident. Even reaching for a cell phone is considered distracted driving and increases your risk of being in an accident. The National Safety Council estimates that each year 1.6 million crashes involve drivers who are using cell phones and texting. In other words, one in four accidents is the result of using a cell phone while driving.

And if you think using a hands-free device makes it all right, you would be mistaken. Using a headset or hands-free device does not result in fewer accidents. You’re still multitasking while driving. You’re still driving distracted.

You might be familiar with Pulitzer Prize winning columnist and very funny guy Dave Barry, who wrote a number of newspaper columns during his career about what he called “driving stupid,” wherein he highlighted some of the crazy things people do while driving. I still vividly remember something I witnessed not long after reading one of his columns. Call it “fact is stranger than fiction” or “I never would have thought of doing that.” A woman was flossing her teeth while doing her best to steer her vehicle by using a very small percentage of the sides of her hands against the wheel. I can barely floss my teeth standing in front of a mirror. If I hadn’t seen it with my own eyes, I don’t think I would have believed that a driver would endanger not only herself but also endanger those driving near her for the sole purpose of cleaning her teeth. (Hey, why not just gargle while you’re at it?) You’ve probably seen other more common distractions as well, such as drinking coffee or soda from small to very large containers; shaving (fortunately—if there is a fortunately in this situation—shaving with an electric shaver and not with shaving cream and a razor); applying mascara or lipstick; eating burgers, donuts or other fast foods; or letting Fido rest his paws on the wheel so that his owner can pretend that Fido is pretending that he can drive the car. The list is probably endless.

A tool is only as smart as its user. The car will move if someone starts it and steps on the accelerator. A cell phone will function if it’s in someone’s hands and fingers are pressing buttons. But sometimes a car or a smartphone isn’t in the hands of a smart person. The bottom line: when you’re driving a motorized vehicle, drive the vehicle and focus on what you’re doing and where you’re going. If you need to use your phone, be smart about it and pull off to the side of the road. Or better yet, wait until you arrive at your destination. Sure, there are always “emergencies” or excuses to justify driving distracted, but by doing so you risk creating another emergency. And there’s no excuse for that.

Read your Facebook EULA lately?

There’s been a huge amount of discussion in the media over the last 48 hours about Facebook’s experiment on emotional contagion and whether it was appropriate for the social media company to carry it out. Here’s one such article from the Wall Street Journal.

What a lot of people are finding frightening, as Gismodo explains, is that they didn’t realize that they had actually agreed to take part when they signed up to the company’s EULA.

No idea what a EULA is? You’re not alone.  A EULA is an end-user licensing agreement. It’s essentially the big blurb of terms and conditions that you have to tick the “I agree” box next to in order to be able to use the service.

Do you remember agreeing to taking part in Facebook experiments? No? Well, if you’re a Facebook user, the chances are that you have agreed to it. Statistically, there’s a strong possibility that you never read the EULA before you agreed to it. In a recent Mozy investigation,[1] less than 10 percent of people told us that they made a point of reading a EULA before signing up to an online service and more than 30 percent never read any of them.

If there’s one lesson to take away from this incident, it’s to carefully check the EULAs on the cloud services you’re using, both personally and at work. Can your provider view your data? Can they change the location of your data center? Who owns your data if you want to leave the service?

And it’s not just the core cloud services that your company uses that you should check over. Many companies have a huge “shadow IT” infrastructure set up by people who might not have access to legal support and are often unfamiliar with best practice in selecting IT partners. If your business lets individuals choose their own services to move large files, sync data to the cloud, outsource role-specific IT support—or anything else—make sure you have a policy for checking those EULAs. Because, if it’s not being done centrally, there’s a good chance that it’s not being done at all!

And, if you don’t know what sort of issues to be looking for in your EULAs, check out this white paper from IDC.



[1] Online poll carried out in December 2013 of Facebook users in the USA, Ireland, UK, France, Germany, and the Netherlands.

Homemade makeup, shoes, guns, hearts, hands, and casts? It’s all possible with a 3D printer!

You’ve probably heard of 3D printing, but you’ve probably never heard of Chuck Hall. Hall is the inventor of 3D printing. He’s even known as the father of 3D printing. Hall patented the process of stereolithography—otherwise known as 3D printing—in 1986. The technology allows you to produce prototypes and parts one layer at a time using resin that hardens when exposed to UV light. My first real exposure to this from a practical sense occurred last year when a friend designed and then created a part using his 3D printer to replace a broken door latch on the family’s clothes dryer. Although the reproduced part wouldn’t hold up for long, it would serve its purpose until the manufacturer’s replacement part arrived later that week. When you have four children, a properly functioning dryer comes in handy.

Years ago a 3D printer would have cost you tens of thousands of dollars. A couple of years ago, the 3D printer Tom used to create the part for his dryer set him back a relatively small amount of money: $2,500. Today, a quick search on amazon.com reveals 3D printers for considerably less than that. These printers use resin, rubber, plastic, plant-based plastic, powdered metal, etc. to print in 3D. It won’t be long when most households will include a 3D printer that will be used to make replacement parts for everyday items or create items that today are purchased from department stores, sporting goods stores, hardware stores, or even hospitals.

What are people using 3D printers for today? Women are going to love this one: printing your own makeup at home. Inventor Grace Choi, founder of New York-based Mink, has created a desktop 3D printer that prints makeup she calls the Mink. This Mink can take any image and transform it into a cosmetic, and you choose the color—any color in the world! So, what kind of makeup can you create? Eye shadow, blush, and lip gloss. The possibilities are endless. (I will not be sharing this info with my wife and two daughters.) The Mink can take any image and instantly turn it into a wearable color cosmetic. Although still in development, Choi, a Harvard School Business graduate, says that when her 3D makeup printers become available they will retail for about $300 and then decrease in price once popularity increases. Choi says that her makeup printer will be about the size of a Mac mini. With what little I know about makeup but with what I know about how much the women in my life spend on makeup, the price should decrease very quickly.

3D printers are also being used to create the perfect cast to speed up the healing of broken bones. According to Deniz Karahasin, founder of Osteoid, the company that’s created a concept design for the custom cast, these casts could reduce the time required for a broken bone to heal by up to 38 percent and increase the healing rate by up to 80 percent in fractures. If you think this is more than a cast, you’re right. The cast uses low intensity pulsed ultrasound to stimulate bone healing. By using a 3D body scanner, the area with the broken bone is scanned and then the data is transferred to the software that creates the cast. The web-like design can make anyone look like a superhero. And no more itchy, stinky, and heavy casts made from plaster. (I still remember when my daughter broke her arm and two months later the doctor cut away the cast. What a smell! And what was that pen and part of a coat hanger doing in there?) Kids are going to love this. No more whining about broken bones. Hopefully, no one will be breaking bones on purpose for the bragging rights of wearing one of these cool-looking casts.

Other items that have been made with a 3D printer include a kayak, which an engineer made using 58 pounds of resin; shoes and shoe inserts for a custom-fitted feel; and even parts for semiautomatic weapons. Yes, you read that right: the 3D printer has been used to print lower receivers for the AR-15. (If you’re not familiar with the AR-15, it is a highly modular, semiautomatic rifle that’s similar to the M16 used by the U.S. military. The lower receiver is the part into which the barrel, stock, and other parts are added to complete the weapon.) As controversial as making gun parts might be for some people, there is no controversy surrounding the surgeons who used a 3D-printed model of a heart to study the problems with a 14-month old baby’s defective heart. The surgeons used the printer to create a larger-than-life model prior to surgery, which made it much easier for them to “see” the actual defects and then figure out how to solve the problem before opening up the tiny patient. Some items printed with the 3D printer are not just models. For example, a father used a 3D printer to print a prosthetic hand for his son using $10 in material.

If you aren’t quite ready to purchase a 3D printer, you can still enjoy the benefits of one. Shapeways will print models you send them, or you can choose from thousands of 3D print shapes designed by professional designers.

What does the 3D printer mean to the masses? That someday in the not-too-distant future, the printer is going to be churning out a lot more than just words and images on paper. Things like saving life, perhaps protecting and taking life, making life prettier, and making it more enjoyable and comfortable. The possibilities are as endless as words on a page.

G-O-A-L: Good Old American Leisure

If you’re reading this, you’re probably not watching soccer now. Maybe you just took a break from watching the World Cup to get some work done, and reading the Mozy blog is as good as it’s gonnaget for the moment. Besides, the games have monopolized so much bandwidth that work seems to have slowed to a crawl.

But since we’re on the topic of the World Cup, the following soccer facts might be of interest to you. For example, did you know that the last World Cup (2010) drew upwards of 112 million viewers? That’s just viewers in the United States. As if that isn’t amazing, how about this: worldwide, the audience for the final match between Spain and the Netherlands at the 2010 World Cup was 1 billion. You read that right: 1 billion television viewers watched at least part of the final game. Who knows what the viewership will be for 2014, but viewership is already up 26 percent from the 2010 World Cup. Sometimes it’s hard for Super Bowl-watching, World Series-watching, and NBA Finals-watching (heck, might as well throw in March Madness-watching for good measure) Americans to believe, let alone understand, that the World Cup is the world’s most widely viewed sporting event. When you consider that 111 million viewers tuned in to the last Super Bowl, 19 million fans tuned in to watch the last game of the 2013

World Series, and 18 million viewers tuned in to watch the last game of the 2014 NBA Finals, World Cup soccer is clearly the winner in viewership. That’s right; when you consider worldwide viewership, soccer is bigger than U.S. football, baseball, and basketball—combined.

If you live outside the U.S., none of this will surprise you. And for good reason. Football (that is, soccer) has been around much longer than any American sport. Although the modern game has its origins in England in about the mid-1800s, the game can be traced back to the Middle Ages. Yes, those Middle Ages. If you’ve ever seen a modern-day football game in England, you know how passionate fans can get. Think about that in the 10th century with few if any rules. No wonder it was sometimes called “mob football.” Eventually, football caught on around most of the world. The need to organize play gave birth to FIFA, the International Federation of Association Football, which governs the sport worldwide and is now comprised of 209 national associations.

But things are changing in the U.S., and as the ethnicity of the U.S. population continues to change, so too does U.S. interest in soccer. Heck, more and more Americans are starting to call it football or fútbol. In fact, Major League Soccer, which represents the best of soccer in the U.S. and Canada, is currently comprised of 19 teams, including Real Salt Lake, winner of the 2009 MLS Cup, and contributor of two players (Kyle Beckerman and Nick Rimando) to the U.S. 2014 World Cup team. (Being from Utah, I felt I needed to say that.) MLS was founded in 1993. That’s relatively new when you consider that the National Football League, which is comprised of 32 teams, was founded in 1920; the beginnings of Major League Baseball, which is comprised of 30 teams, was founded in the late 1800s; and the National Basketball Association, which is also comprised of 30 teams, was founded in 1946.

If you didn’t have a chance to watch at least some of Monday’s game between the U.S. and Ghana, you missed a victory in a highly anticipated match (at least in the U.S.). Having lost to Ghana in the last World Cup, it was good to see Team USA win.

Waiting for a return flight to Salt Lake City, I watched the first part of the U.S.-Ghana game from Phoenix Sky Harbor International Airport. Watching a World Cup from an airport can be a bit unnerving. “Oh my gosh, what was that noise?!” Answer: thousands of U.S. fans in a relatively closed space watching or listening and cheering at the top of their lungs as the U.S. scored the first goal early in the game. The eruption was seismic in comparison to the usually quiet mood of an evening at the airport. Consider that 16 million ESPN and Univision viewers throughout the U.S. were watching the game and cheering for their team. That’s remarkable when you consider that interest in soccer in the U.S. is comparatively new, at least when compared to our history with football, baseball, and basketball. In fact, the U.S.-Ghana game was a TV ratings hit for ESPN, which had more than 11 million viewers (Univision, which broadcasts in Spanish, claimed nearly 5 million viewers). ESPN says that’s the most-watched soccer game in the U.S. ever.

What does all this mean? That U.S. soccer isn’t taking a back seat to any of the other great American pastimes and the U.S. is learning what the rest of the world has known for a very long time: football is the world’s most popular sport.

Enjoy watching  the World Cup, but make sure you get your work done. That should be your G-O-O-O-O-O-A-L!

I’m Heidi and I work for Mozy

It’s time to get to know another Mozy employee. The more you know us, the more you love us. Meet Heidi Liebl-Slabinski, who is a Technical Writer.

I define my workspace as…

Utilitarian with a touch of whimsy in the form of frogs and a William Shakespeare action figure.

A device I can’t live without….

I do feel naked without my smartphone nearby, even if I don’t touch it for hours. Love my over-the-ear noise-cancelling headphones.

When I arrive at work, I typically start my day off by…

Coffee and a quick scan of some news sites.

My work routine is…

Highly variable, often with less writing than you might imagine. Lots of reading and listening and research and discussion and meetings are required. Some days are random chaos. Other days are focused almost entirely on writing and editing.
I do/do not listen to music at work and it helps me work better because …

I started listening to music to block out distractions when I need to focus and write. It took me a while to find the right wall of sound, which is energizing and not distracting. I eventually settled on an instrumental/electronica Pandora station. Now, I’ve discovered that I can’t get into the writing zone without the headphones! But otherwise no music, because I get a lot from random cubicle conversations. The walls have ears (and they are mine)!

The best advice I can give a recent college graduate looking to do what I do is …

First and always, you need to be a solid writer. But don’t think this is a career for someone who sits at a desk and writes all day. You must be a perpetually curious, self-managed, extroverted introvert. You often have to pursue people to learn what you need to know, and disarmingly ask probing questions. Do your research first though, or you will only annoy people. Take pride in serving your audience well, and be willing to get hands-on familiar with your subject matter. Technical writers often have to manage their own projects, juggling multiple priorities and deadlines. You need to be very detail-oriented while also seeing the bigger picture.

Outside of work, I am passionate about …
Literacy. I cannot imagine how difficult life would be without the ability to read, and how sad and narrow it would be without the joy and knowledge that reading brings. I suspect the best writers are also voracious readers of good writing, in every genre. I also really enjoy alpine skiing, concerts and theatre (though I really don’t favor musicals), and time with my friends and family.

My eating habits are …
Everything in moderation. I am proud to say that I can make an order of Girl Scout cookies last a really long time.
P.S. Frank’s Red Hot Buffalo sauce. That stuff is awesome on just about everything.

If I could be someone for a day, I would be …
Living and working on board the Starship Enterprise. What’s not to love about an egalitarian meritocracy? Plus, they have tricorders and replicators and transporters!

The “secret sauce” that makes me who I am …

I’m a perfectionist who tries not to take myself too seriously. I love a good laugh.

Up In Cloud Cuckoo Land

Recently, I was listening to a story on the radio about the London real estate market and how prices are now 40 to 50 percent above the city’s 2007 highs. The real estate agency executive being interviewed was asked about efforts by some to put restrictions in place that are designed to prevent wealthy foreigners from buying too much of the prime central London real estate. Apparently, some 45 percent of the pricey London homes are being purchased by non-Brits. The realtor’s response was that people who think that restrictions are good are “up in cloud cuckoo land” because the foreign buyers are living in London and contributing to the local economy.

Double decker bus in fron of Big Ben

I just love that expression, “up in cloud cuckoo land.” I’d never heard it before, but after talking with a co-worker who lives in London, he assured me that it’s a legit quip by the Brits. “Up in cloud cuckoo land” got me thinking about other “cloud” expressions.

The following are some of my favorites.

“The clouds ye so much dread.” Hmm, I think I’ll talk to Mozy Marketing about this one. This could be the beginning of a clever ad campaign about why you want to stay away from our competitors.

How about these: “Dropping from the clouds,” “Thy cloud drops fatness,” and “O, clouds, unfold!” I’m pretty sure that some of the competition is guilty of those cloud faux pas. As for Mozy, our data centers have never been breached. No dropping data—or fatness—from our cloud. And rest assured that our cloud never unfolds.

“Cloud of unknowing.” You know Mozy; we’re the most trusted name in cloud data protection. That’s definitely worth knowing when looking for a cloud service provider.

“Get off of my cloud!” I remember watching Jagger strut around the Englewood Forum back in ’74 shouting, “Hey! You! Get off of my cloud!” So many years later, I can picture him encouraging everyone to join him on the Mozy cloud. Even rock stars know where their data is safe. Hey, Mick; I, too, am sick and tired, fed up with all of those other clouds. “Hey! You! Yeah, I’m talkin’ to you! Get on the Mozy cloud!”

“Every cloud has a silver lining.” Well not ours. The Mozy cloud is lined with the triple-protection of Tritanium. Yeah, that’s just our Marketing team having fun. Tritanium is a fictional compound, but it’s non-fictional strength. The Mozy Tritanium® Cloud is military-grade security, world-class data centers, and has the backing of storage leader EMC.

“His clouds removed.” I don’t even want to go there. You competition, keep your dang clouds on! Now that’s embarrassing.

After this light conversation about clouds, let’s drift back down to earth, shall we? Mozy by EMC (NYSE: EMC) is your cloud provider. There are a number of reasons why you’ve chosen Mozy to back up and protect your data. Maybe it’s because Mozy seamlessly protects your endpoints and remote offices. Maybe it’s because Mozy helps boost workforce productivity with real-time file sync and mobile access. Or maybe it’s our award-winning customer support. And unlike London real estate costs, Mozy offers data protection at seriously low prices. Whatever the reason you use Mozy, the cost of backing up with Mozy makes good sense and provides peace of mind. There is nothing more important to us than ensuring that your data is protected and accessible. Any other approach is just, well, up in cloud cuckoo land.

In the immortal words of writer A.A. Milne, “How sweet to be a cloud.” Yeah, the Mozy backup cloud.

Help! These Beetles Don’t Wanna Hold Your Hand


I woke up early this morning in a cold sweat after a bad dream. It’s those dang mosquitoes I read about last night. Actually, it’s not just any mosquito; it’s the new and improved mosquito.

I am not afraid of mosquitoes. I am not fond of them either, but I do respect the role they play in nature. Since I was young I’ve had an interest in entomology, so most of my life I’ve been around six-legged critters, including mosquitoes, of which there’s something like 3,500 described species. The larvae and adults provide a bounteous supply of food for a variety of animals, including birds, bats, and fish. However, it’s a fact that we humans don’t like any animal that sucks our blood. It doesn’t matter if it has six legs or two legs (I have daughters, so I know all about Edward and Bella from Twilight fame). But these mosquitoes from my dream are completely different from your everyday mosquitoes.

You’re probably wondering how a mosquito can be improved. Depends on who you ask. According to an article in Daily Tech, researchers at the Defense Advanced Research Projects Agency hope to grow insect nerves into silicon computer chip connections to allow real insects to be remote controlled like remote-controlled airplanes. But the more realistic approach is the fully robotic type. Of course, when it comes to the government, there are lots of “I can’t confirm or deny that we’re doing this,” which everyone knows always means, “Yes, we’re doing this.”

But the more important question you’re probably asking yourself is why anyone would want to improve one of those blood suckers. Apparently, the U.S. government is developing new types of flying machines for the purposes of national defense. These machines are basically mini-drones—six-legged, two-winged flying machines called micro aerial vehicles, or “MAVs” for short. One version looks like a mosquito. And believe it or not, just like the real mosquito, it sucks. But not to feed. Apparently, future models will be able to pierce the enemy’s skin and take a DNA sample. Or worse, these diminutive drones, these minute minions of the military may be able to—at least in theory—leave behind something more than a welt on an opponent’s skin: radio-frequency identification tracking nanotechnology that’s capable of keeping tabs on an unsuspecting victim’s movements. You can run, but you can’t hide! It’s not fool-proof, of course. Just like the real mosquito, the robotic version could be swatted, squished, and squelched (though “squelch” takes on new meaning for these radio-controlled suckers).

Apparently, another insect on the list of MAVs is the beetle. Big deal, you may be saying to yourself. But it is. We have a framed beetle specimen from Africa in our home that has an impressive set of jaws and a wingspan of eight inches. If the military could do to the robotic beetle what it does to members of Seal Team 6, you not only have a formidable opponent that fights on sea, air and land, but one with the added bonus of some very large mandibles capable of making mincemeat of hostile forces. Kind of scary when you think about a battalion of beetles advancing from the air with absolutely no fear of death—because they’re not alive to begin with. I can almost hear Wagner’s “Flight of the Valkyries.”

If you ever encounter these MAVs, you will want to shout “Help!” Make no mistake, these beetles do not want to hold your hand, nor do they love you, yeah, yeah, yeah. No, they’re out to wreak havoc.

Think about the benefits of these tiny flying machines in fighting the war on terrorism. According to one source cited in a recent National Geographic article, these MAVs, or “entomopters” as they are also called, could look for Al-Qaeda operatives inside caves or other hideouts. But who really knows all of the applications for these MAVs? So the next time you see a mosquito, beetle, or any suspicious-looking six-legged creature buzzing around you, before you squish it or reach for a can of Raid, carefully consider what you’re up against. Sure, you may successfully squish it or spray it out of commission, but remember this: there’s more—many more—where it came from.

Apps Maps and Satellite Gaps

Apps Maps and Satelite Gaps

Eight days a week—or whatever it takes

All cloud backup providers are not equal. Of course, you already know that; that’s why you depend on Mozy seven days a week. And if there were eight days a week, then we would back up and protect your data on the eighth day as well. And speaking of eight, in a recent BusinessNewsDaily article, Mozy’s Gytis Barzdukas, senior director of Product Management, identifies eight key elements a business should expect from a cloud storage provider:
• Financial stability
• Proven infrastructure
• Established customer base
• Geographically distributed data centers
• Security
• Robust encryption
• Third-party validation and accreditation
• Longevity and experience

Each element is important and should be expected by the customer. Of course, a few of these elements lose their attraction if the other elements aren’t part of the picture, so it’s important to understand what you need and why you need it. “Online data storage is a broad term that can mean lots of different things to lots of different people, so it’s really important for businesses to properly understand what’s right for their needs and what’s being offered by different providers,” Barzdukas says in the article.

Let’s take a few minutes to discuss why Mozy cloud backup protection is complete. You might already be familiar with this, but it’s still a nice refresher course and a reminder that Mozy has your back when it comes to protecting your data.

Financial stability: Mozy is profitable and is backed by EMC (EMC), the leader in storage. We’re not going anywhere, except to the future. Enough said.

Proven infrastructure: Mozy easily scales complete data protection from a single person to tens of thousands of devices in the enterprise with easy deployment options from Mozy’s feature-rich Admin Console, which lets admins perform their duties in ways that work best for them.

Established customer base:
Sure, we can say that we protect a large customer base (6 million individuals), but we also protect 100,000 businesses and store more than 90 petabytes of information. (When you have a few minutes, read what our customers say about us on our Testimonials page.)

Geographically distributed data centers: Mozy servers are located in world-class data centers across the globe. And because there are regional jurisdictional requirements for data location, our data centers are situated where they need to be.

Security: We don’t take chances with the data that’s entrusted to us. The security of your data is our highest priority. Mozy security policies protect your information from unauthorized access, disclosure, alteration, and destruction. Our data centers have never been breached.

Robust encryption: All data handled by Mozy is encrypted with military-grade encryption prior to transfer, during transit via an SSL connection, and it remains encrypted while at rest in our data centers. Users can choose a managed encryption key, or personal or corporate encryption keys for added security.

Third-party validation: Mozy is SOC 1 SSAE 16 Type 2 audited and ISO 27001 certified. These independent verifications certify that Mozy’s processes and procedures meet or exceed the strictest control objectives in the industry.

Longevity and experience: Mozy is an established cloud provider; we’ve been around since 2005. During that time we have gone through successful certification and auditing processes and have gained loads of experience in deploying and managing cloud infrastructure and providing award-winning customer support.

Maybe it goes without saying (but we like to say it anyway) that Mozy online backup is comprised of all of those elements. They’re eight more reasons why Mozy is the most trusted name in cloud data protection and why Mozy cloud backup means complete data protection. And when we say complete, we mean that your information is private, secure, and accessible. It’s there when you need it, whenever you need it, whether for the home, SMB, or enterprise. Seven days a week, eight days a week—whatever it takes—we’re here for you, 24 hours a day, 365 days a year.

Smartphones, Lost Portfolios, and Toilets

Years ago, shortly before graduating from college, I was heading to an interview for a photo editor position with what I thought was the key to my future: a dynamite portfolio. In those days, putting together a photo portfolio was time-consuming and costly. It may be difficult for the digital generation to appreciate that. Back in those days, there was no digital. A portfolio consisted of a leather binder with a dozen or so meticulously printed 8×10 black and white shots (yeah, I’m really dating myself now) that would hopefully wow the interviewer and land me the job. Before getting into my car, I had placed the portfolio on the roof of my car while searching for my car keys. I found my keys, got into the car, and drove off, confident in my sport jacket and tie that I would soon land a great job. Only one problem: I had not retrieved the portfolio from the roof of the car.

To make a long story short, I arrived at the interview; unfortunately, my portfolio did not arrive with me. Try explaining that to the interviewer. “Well, it was here when I last checked. No, seriously. It’s actually a pretty good portfolio. Really, you’d like it…if I could only show it to you.”

On my way home from a very short interview, I found my portfolio a block away from where I started. To be sure, it had that distressed look, having been run over by a dozen or so vehicles (the tread marks clued me in on that). And I think it must have been garbage day because the top cover of the binder had been torn away by something much heavier than a car. C’est la vie. Back to the dark room…and the job classifieds.

Things are much different today, sort of. In that same situation today, sans “hardcopy” portfolio, I could still have shown my photos by using my smartphone to access my Mozy Sync folder and then I could have forwarded my portfolio to the person giving the interview, impressing him with not only my dynamite portfolio but the convenience of Mozy Sync and the power of the Mozy mobile app  as well. Of course, that assumes that I actually still had my smartphone.

 As much as things change, in some ways they still remain the same. Take for example leaving my portfolio on the roof of my car. Would you believe that leaving your smartphone on the roof of your car and then driving off is one of the more common ways of losing your phone? If you don’t believe it, then you haven’t lost your smartphone that way…yet.

 In a recent article published by Consumer Reports, “Setting your phone on the roof or hood of the car while you strap your kid into the car seat, load the groceries, or take off your jacket is a common mistake. You might not notice the phone is gone until you reached your next destination, and if you remember before then, you might find your phone sitting damaged on the road or in a parking lot.”

According to the Consumer Reports National Research Center, a projected 3.1 million smartphones were stolen last year. But those 3.1 million smartphones are just the ones that were stolen. According to a Mozy study, thieves aren’t to blame for most smartphones that end up missing; it’s the owners of the smartphones who are to blame. They’re losing their phones. That’s right: 70 percent of people who carry around portable devices have lost a data storage device. But losing the device really isn’t the worst of the problem.

Although the average cost of a lost item is $220.15, it’s not just the value of the item itself that has an impact. Of those who have lost a portable device, 57 percent said that they were more upset about losing the data on the device than losing the device itself. In fact, the Mozy study found that so strong is the desire to hang on to our smartphones—and the pictures, contacts, and messages on them—that 93 percent of people who have dropped one down a toilet have attempted to retrieve it. Eww.

So, where are the most likely places that you will lose your smartphone? Based on the findings of the Consumer Reports National Research Center, here is where you should make every effort to keep a firm grip on your phone:

  • Public transportation
  • Airports and airplanes
  • Restaurants and bars
  • Retail establishments
  • School property
  • Amusement parks
  • Hood or roof of a car
  • Public bathrooms

As I reflect on that interview of so many years ago and consider the fact that far too many smartphones are lost in public bathrooms, I can’t help but smile knowing that I would never have lost my portfolio in a toilet. It was way too big to fall in.