The holidays are upon us, and many people will be looking for a way to make extra money. Well, we here at Mozy are excited to offer a new way for you to make some cash! All you have to do is send us all your old family photos and home videos, and we’ll pay you $100 cash! I mean, those pictures and videos are OLD, right? Right? OK, so we’re not actually going to do this program, and let’s be honest, the thought of selling your family memories is somewhat preposterous (at least we think so).
We recently ran some surveys in New York City and San Francisco, where we asked people if they would be willing to sell their laptops to us, on the spot. Nearly 98% of the people we surveyed said they would be willing to sell their laptop for an average price of about a thousand dollars, or roughly the cost of the hardware. On the surface, this makes sense. After all, for a thousand dollars, you can buy yourself a brand new laptop. But then you start to think about all the stuff you carry on your laptop. If you’re like most of us, you’ll have pictures, music, videos, and work files on your laptop, and many of those are irreplaceable. All of a sudden, your laptop starts to look a lot more valuable.
We ran another set of surveys in Los Angeles where iJustine asked people if she could buy their laptop – data and all – on the spot. Just check out their responses.
Fairly telling, we think. And it just so happens that when we reminded the people we surveyed in San Francisco and New York that they would lose all of their files with the laptop, a solid 23% of them changed their minds, saying that their laptops were absolutely priceless. The fact that people changed their minds after thinking about the information contained on the laptop points out what Mozy users already know – that you can’t put a price on irreplaceable memories and information. Once digital information is gone – whether you’ve lost it to theft, disaster, or sold to a stranger on the street – you can’t get it back. Back it up.
Data loss is inevitable. Whether as the result of hard drive crash, theft, accidental deletion, virus, or natural disaster, it happens to the best of us. According to the National Archives & Records Administration in Washington, 93% of companies that lost their data center for 10 days or more due to a disaster filed for bankruptcy within one year of the disaster. 50% of businesses that found themselves without data management for this same time period filed for bankruptcy immediately. Ouch! The good news is that data loss doesn’t need to be catastrophic as long as the business has a solid backup plan in place such as MozyPro . We hear from countless happy MozyPro customers on an regular basis who- after experiencing the near tragedy of hard drive crash, lost laptop in the taxi, flooded basement, etc. – are thrilled when MozyPro is able to “save their bacon.”
We were pleased to learn yesterday that MozyPro had been awarded the Excellence in Technology Award in the “Backup and Recovery” category from the readers of Small Business Computing. The article states, “this year marks the first time an online backup and recovery service has won the top spot, and honors go to MozyPro.” This award further reinforces Mozy’s position as the most trusted online backup service for consumers and businesses alike. After a humble launch in December 2006, MozyPro has since grown to more than 30,000 business customers ranging from then smallest home office users to large corporations like General Electric.
Since the launch of MozyPro , a tremendous amount of time and effort has gone into continually improving the service with enhancements like an improved Windows Server client, the availability of an AES private encryption key, and the recent release of a Mac version of MozyPro. We still have a lot of work to do, so expect more exciting enhancements and improvements to MozyPro over the coming months and years. We wouldn’t have won the Excellence in Technology Award without the outstanding feedback we receive from you, our customers. Whether positive or negative, we appreciate the honest feedback, so keep it coming!