Most business owners face the ongoing challenge of reducing costs yet at the same time driving increases in revenue. One way for a business to reduce costs is to invest in SaaS applications. Not familiar with SaaS? Gartner defines software as a service (SaaS) “As software that is owned, delivered and managed remotely by one or more providers. The provider delivers software based on one set of common code and data definitions that is consumed in a one-to-many model by all contracted customers at anytime on a pay-for-use basis or as a subscription based on use metrics.”
You might be asking yourself, What are a few examples of SaaS applications? SaaS applications include but are not limited to, Google, Twitter, Salesforce, and Mozy cloud backup. Because SaaS applications have significant benefits, they are rapidly penetrating the IT market. Benefits include low cost, pay-as-you-go subscription model, and little to no maintenance for the business owner.
As already mentioned, cost savings is always front of mind for a business owner. SaaS applications can save businesses money on multiple fronts. The biggest cost savings come in the form of not needing to purchase any on-premises hardware. The SaaS provider supplies the appropriate software and resources to get the customer up and running quickly. Using Mozy as an example, the customer purchases the Mozy service and then downloads the Mozy backup software via a silent install. In a relatively short time, the customer can be securely backing up important files.
The pay-as-you-go business model is simple yet efficient. Pay as you go gives you the benefit of accurate budgeting practices as well as the ability to forecast accordingly on costs as you scale your business. Pay as you go also gives you the flexibility of not being tied down by lengthy contracts that can hinder your business operations.
An additional benefit of being a SaaS customer is that the provider is responsible for making sure systems are up to date and that security is handled effectively. This is a huge upside for the customer because the IT department can utilize its time and resources on business-critical priorities. Security is something that SaaS providers do not take lightly. For example, Mozy data centers are world class, embracing the highest of security measures, including 24x7x365 onsite monitoring and security, temperature controls, backup power supplies, fire suppression systems, and biometric scanners.
The benefits of SaaS go far beyond what we’ve discussed in this post. SaaS applications provide numerous benefits across many different industries making it one of the fastest growing industries. In October of 2014, EMC further showed its commitment to the SaaS industry by acquiring Spanning, backup for born-in-cloud applications such as Office 365, Google Apps, and Salesforce. If you’re not already taking advantage of SaaS applications, now is the time to be asking yourself, “What can SaaS do for me?”